📱 eBook en inglés WHEN BLOCKCHAIN ACTUALLY MAKES SENSE: THE EXECUTIVE'S BS-FREE IMPLEMENTATION GUIDE

Your competitors claim theyre "exploring blockchain." Your board asks why youre not. Consultants promise transformation. But nobody answers the critical question: will it actually improve your business?
This no-nonsense guide helps business leaders cut through blockchain hype to make informed strategic decisions. Youll learn to evaluate whether blockchain solves problems you actually have, calculate realistic ROI timelines, and distinguish between genuine opportunities and expensive experiments that waste resources.
Understand blockchain fundamentals in business terms: what decentralization really means for operations, when immutability creates value versus liability, how smart contracts compare to traditional automation, and why consensus mechanisms matter for your industry. Learn the honest limitations that vendors downplay: scalability constraints, regulatory uncertainty, integration complexity, and talent scarcity.