Ebooks de Filología, página 70 de 1821

Howard Schultz, the name behind coffee giant Starbucks, is more than a successful businessman. He is a visionary who transformed the way the world enjoys this drink, creating a unique corporate culture and an innovative model of social responsibility.Born in 1953 in Brooklyn, New York, Schultz had a childhood marked by poverty. This experience shaped his work ethic and his determination to succeed. A football scholarship took him to Northern Michigan University , where he majored in communications.After graduation, Schultz began his career at Xerox, where he honed his sales and marketing skills. In 1982, he joined Starbucks, a small coffee bean store in Seattle.Impressed by Starbucks potential, Schultz purchased the company in 1987. Under his leadership, Starbucks expanded rapidly, opening stores across the country and becoming a household name.Schultz was instrumental in creating "Third Third," a welcoming space where people could gather, chat, and enjoy high-quality coffee. He also introduced innovative practices, such as the barista system and the offering of espresso drinks.Schultz was obsessed with creating a unique corporate culture at Starbucks. He believed that employees, who he called "partners," were essential to the companys success.He has implemented comprehensive benefits programs, employee stock options, and training and development opportunities. This philosophy has resulted in a high level of engagement and loyalty among employees, which has contributed to the excellent customer service that has become Starbucks hallmark.Find Out Much More...

In this book, we will embark on a journey through the life of Larry Ellison, co-founder , CEO and CTO of Oracle Corporation , one of the most influential software companies in the world. We will unveil his trajectory, from his humble beginnings to becoming one of the richest men on the planet. Well explore his game-changing innovations in the enterprise software market, his strategic investments in medical technology and cutting-edge startups, and his unique business philosophy shaped by distinct experiences and visions.Born in New York in 1944, Larry Ellison had a challenging childhood. At age nine, he moved to Chicago with his adoptive mother, where he attended public school. Despite financial difficulties, Ellison always demonstrated a fascination with technology and computer science.After a few years at the University of Illinois at Urbana-Champaign , he dropped out to pursue his dreams in technology. He worked in several companies, accumulating experience and knowledge that would lead him to found Oracle in 1977, together with Bob Boehm and Ed Oates .Find Out Much More...

Marissa Mayer was born in Wisconsin in 1975 and graduated from Stanford University with a degree in computer science. After a brief stint at Goldman Sachs, Mayer joined Google in 1999, becoming the companys 20th employee.During her career at Google, Mayer played a key role in developing iconic products such as Gmail and Google Maps. In 2012, she became the CEO of Yahoo!, taking on the mission of revitalizing the declining company. Despite the challenges, Mayer implemented several innovative changes and put Yahoo! back on the technology map.In 2014, Barra became the first female CEO of GM, a historic milestone for the auto industry. Under her leadership, GM reinvented itself, investing heavily in electric and self-driving cars, and becoming one of the most innovative companies in the world.Learn More...

Steve Jobs, a name that resonates in the pantheon of innovative geniuses, a visionary who shaped the digital age and revolutionized the way we interact with technology. Co-founder of Apple Inc., Jobs not only created iconic products, but also defined a design and user experience philosophy that continues to inspire the world to this day.Childhood and youthBorn in San Francisco in 1955, Steven Paul Jobs was adopted by Paul and Clara Jobs. From an early age, he showed a restless interest in electronics and ingenuity. In his parents garage, he and his friend Steve Wozniak took the first steps in what would become the legendary Apple.The Apple Founding and the MacintoshIn 1976, Jobs, Wozniak and Ronald Wayne founded Apple Computer. The launch of the Apple I marked the beginning of the era of personal computers, but it was the Macintosh, launched in 1984, that consolidated Apples position as an innovator. With its intuitive graphical interface and elegant design, the Macintosh broke down technology barriers, making it accessible to a wider audience.Exile and Return: Pixar and NeXTIn 1985, Jobs was forced to leave Apple due to internal conflicts. He founded NeXT , a high-performance computer company, and Pixar animation Studios , which would later be responsible for hits such as Toy Story and Finding Nemo.Apples Triumph: iMac , iPod , iPhone and iPadIn 1997, Jobs returned to Apple as interim CEO. Under his leadership, the company re-emerged with innovative products that defined the digital age: the iMac , the iPod , the iPhone and the iPad. Each release has redefined its respective categories and set new standards for design, functionality and user experience.Philosophy and VisionJobs was more than a visionary businessman; he was an artist and a perfectionist. His obsession with detail and his belief in the power of simplicity permeated every Apple product. He understood that technology should be intuitive, accessible and aesthetically pleasing, and his products reflected this philosophy.Legacy and ImpactSteve Jobs passed away in 2011, leaving a lasting legacy. He revolutionized the technology industry, popularized the use of personal computers, transformed the way we consume music and reinvented the concept of smartphones and tablets. His vision and philosophy continue to inspire businesses and individuals around the world.ConclusionSteve Jobs was a visionary, an innovator and a cultural icon . His story is a testament to the power of creativity, persistence and belief in technologys ability to transform the world. The "Apple Revolution" he led not only changed the way we interact with technology, but also shaped modern society and continues to influence our everyday lives today.Find Out Much More...

In this book, we embark on a deep journey into the mind of one of the greatest investment geniuses in history: Warren Buffett. More than a colossally successful investor, Buffett is an icon of philanthropy, an insightful critic of capitalism, and an inspiring mentor to generations of business leaders. Through an analysis of his value investing philosophy, his exemplary frugality, his unique vision on social responsibility and his profound influence as a mentor, we will uncover the secrets behind his extraordinary trajectory.Find Out Much More...

Marc Benioff is a legendary name in Silicon Valley, known as a visionary who revolutionized the software industry with Salesforce , the cloud CRM company he founded and leads. Benioff isnt content with just commercial success; He is also a dedicated philanthropist who advocates for social justice and sustainability through his company Pledge 1%.Rise to the Top: Salesforce and the CRM TransformationIn 1999, Benioff founded Salesforce with the bold mission of "the end of software." Their vision was to offer an affordable, cloud-based customer relationship management (CRM) system, in contrast to the traditional on-premises software that dominated the market at the time. Salesforce pioneered the SaaS (Software as a Service ) model, allowing companies to access software over the internet without the need for complex installation and maintenance .This innovation proved to be a game-changer, propelling Salesforce to become the global leader in cloud CRM. The company stands out for its flexible and scalable platform , which meets the needs of companies of all sizes and sectors. Under Benioff s leadership , Salesforce has become synonymous with CRM in the digital age.Philanthropy and Social Justice: Pledge 1% and Commitment to a Greater PurposeBenioff believes that companies have a responsibility to contribute to the good of society. In 2010, he co-founded Pledge 1%, a movement that encourages companies to donate 1% of their profits and employee time to philanthropic causes. The 1% Pledge has become a global movement, with thousands of companies committing to this initiative.Benioff is also a staunch supporter of social justice. He has spoken out against income inequality, discrimination and climate change. His leadership at Salesforce has been praised for creating an inclusive and diverse work environment where employees are encouraged to make a difference in the world.Find Out Much More...

Mary Barra became an iconic name in the automobile industry, breaking barriers and leading General Motors (GM) into an era of radical transformation. Her inspiring trajectory, marked by strategic acumen, commitment to innovation and relentless focus on safety and diversity, positions her as an outstanding example of female leadership in a traditionally male-dominated environment.Rise to the Top: A Story of Excellence and DeterminationBorn in Waterford , Michigan in 1961, Mary Barra demonstrated a passion for engineering and technology from an early age. Graduated in Electrical Engineering from Kettering University , she began her career at GM in 1980, as an intern in the companys co-op program. Her intelligence, impeccable work ethic and problem-solving ability quickly set her apart, leading her to rise through numerous leadership roles over 34 years.In 2013, Barra was named CEO of GM, becoming the first woman to lead one of the "Big Three" U.S. automakers. He took over at a critical time for the company, marked by the global financial crisis and security scandals. With a firm hand and strategic vision, Barra guided GM through a profound restructuring, redefining the companys culture and establishing a new direction for the future.Towards Electrification and Autonomy: A Vision for the FutureUnder Barras leadership, GM embraced electrification as the future of mobility. Recognizing the potential of electric vehicles ( EVs ) to reduce the emission of polluting gases and combat climate change, Barra directed billion-dollar investments to the development of new innovative and affordable electric models.The Chevrolet Bolt EV, launched in 2016, was a milestone in GMs strategy. With a competitive price and a range of more than 320 km, the Bolt EV has become one of the best-selling EVs in the United States, challenging Teslas hegemony . More recently, GM announced ambitious plans to launch 30 new electric models by 2025, cementing its position as a leader in the race to electrify the auto industry.In parallel to electrification, Barra has also directed significant efforts towards the development of autonomous driving technologies. GM Cruise Automation, a GM subsidiary focused on autonomous cars, has been carrying out rigorous testing in several cities across the United States, with the goal of launching the first commercially available autonomous vehicle by 2025.Security and Diversity: Unwavering PrioritiesSafety has always been at the top of Mary Barras priorities. Following the ignition crisis that rocked GM in 2014, Barra implemented a series of rigorous measures to strengthen the companys safety culture, including investing in more stringent testing and quality controls. Under his leadership, GM became a benchmark in automobile safety, regaining consumer trust and rebuilding its reputation.Promoting diversity and inclusion in the workplace is also a fundamental commitment for Barra. Recognizing the importance of a diverse and inclusive environment to the companys success, she implemented several initiatives to increase the representation of women and minorities at all levels of the organization.Find Out Much More..

“—¿Es usted Yehosua Mikaela? —me dijeron.Contesté que sí, mientras volvía a la cocina para terminar de preparar mi comida. Todos entraron detrás de mí: mi madre, su pareja y los dos agentes. Los poli

¿Qué hace que Marcel avance a este ritmo, hasta el punto de que es imposible seguirle el ritmo?¿Por qué este hombre está siempre en movimiento, lleno de ideas, creyendo incansablemente en su estrella y en las oportunidades que le siembra el destino? ¡Simplemente lo suficiente para ganar lo suficiente para su familia o conquistar mujeres, porque hay que decir que Marcel tambien es seductor! De Francia a Sudamerica, un regreso al sinuoso viaje de un expatriado frances para quien la existencia es sinonimo de cosas buenas y rebotes, giros del destino y grandes experiencias.Ciertamente hay algo de acrobata o de gato que se pone de pie en la personalidad de Marcel, que viajo durante mucho tiempo por America y las Antillas. Y es quizas este rasgo de caracter, la espontaneidad que desarma, el que esta en el origen de la simpatia que sentimos, divertidos, por este hombre de una trayectoria sin duda extraordinaria, lejos de los caminos marcados y de la rutinaria vida cotidiana.

En esta obra proponemos acercarnos a la perspectiva de las víctimas a través de relatos literarios de ficción que pueden servir para conmovernos ante el mal y hacernos sensibles al sufrimiento del otro. Visibilizar sus experiencias y perspectivas es fundamental para que quienes no han padecido la violencia o la han padecido a manos de otros actores puedan comprender la injusticia del sufrimiento vivido. La literatura, particularmente aquella que asume la perspectiva de las victimas, tiene un enorme potencial para cultivar la deslegitimacion social de la violencia de motivacion politica. Pero su mayor potencial radica en que puede ayudar a incorporar al imaginario colectivo de una comunidad sus experiencias que, por lo general, han sido excluidas, invisibilizadas o silenciadas. La literatura activa la imaginacion narrativa y las emociones y sentimientos que despierta nos pueden conectar intimamente con la experiencia humana del otro, pudiendo incluso llegar a resquebrajar los muros ideologicos desde los que es mas facil justificar la violencia y la victimacion.

"Viaje del Parnaso" es una obra poética de Miguel de Cervantes, publicada por primera vez en 1614. En esta obra, Cervantes se aventura en el género épico y satírico para narrar el viaje del poeta clásico español, llamado Cesar, al monte Parnaso, hogar de las musas. A lo largo del viaje, Cesar se encuentra con diversos poetas y personajes mitologicos, enfrentando desafios literarios y sarcasmos humoristicos. Cervantes utiliza esta obra para reflexionar sobre la poesia de su tiempo, criticando a los malos poetas y celebrando a los verdaderos artistas que enriquecen el mundo con sus versos. "Viaje del Parnaso" es un testimonio del ingenio y la erudicion literaria de Cervantes, mostrando su capacidad para explorar temas profundos a traves de un prisma comico y satirico. Esta obra forma parte de la coleccion "Voces hispanicas", que tiene como objetivo destacar las historias de vida de figuras importantes en la historia hispanoamericana, contadas por ellos mismos.

Un ensayo sobre la mítica saga de fantasía.Adéntrate en la historia del mundo real y en la mitología que ayudó a construir el mundo de La Rueda del Tiempo ®. A partir de entrevistas en profundidad y

Bosque desovando es una experiencia mística que brota de poéticas ancestrales. Hace visible nuestra relación con el cosmos y el vínculo secreto que guardamos con eras y edades distintas. También nos recuerda que somos planetas y microorganismos con memoria de futuro y que nos cuidamos unas a otras desde hace millones de años. Aqui se evoca la fertilidad y la sabiduria de las plantas, de los animales, de los seres humanos, de la tierra y el agua, al mismo tiempo que encuentran voz las energias desconocidas que influyen y renuevan los entornos y el tejido de la vida.Una energia femenina recorre este poemario, en profunda imbricacion con lo primigenio, lo mistico, lo antiguo y la vida misma como un circulo de creacion y destruccion. En ese sentido, las culturas indigenas y afrodescendientes tienen un lugar preponderante en estas paginas, pues hay aqui un canto a sus visiones y rituales, asi como a sus costumbres mas esenciales relacionadas con la alimentacion, la caza o la siembra. Estos versos enaltecen la relacion del ser humano con el bosque, ese otro ser vivo que tiene su propia voz, sus propios sentidos, su propio cuerpo dispuesto tambien para la fertilidad y la descomposicion. Otro bosque diferente al que imaginaron las literaturas europeas se va desovando ante nuestros ojos: la liberacion de los sentidos de los seres hasta establecer un vinculo entre si y con el mundo que los rodea. Aqui la vida perdura de acuerdo con la vibracion del cosmos.

Resultado del trabajo del autor, toda una vida consagrada al manejo sustentable de nuestros recursos naturales —tanto en el desarrollo de obras públicas como en el de las áreas naturales protegidas—,

La presente edición coincide con la publicación que en 1968 realizó por primera vez el Instituto del Libro de Cuba. Por su relevancia histórica se han añadido las páginas que no aparecieron en la primera edicion, las cuales fueron retiradas por los Servicios de Inteligencia del gobierno boliviano como medida de seguridad. Los dias incluidos son los siguientes: enero (4, 5, 8 y 9); febrero (8 y 9); marzo (14); abril (4 y 5); junio (9 y 10); y julio (4 y 5). Ademas, el texto de la primera edicion fue cotejado y revisado con los facsimilares por la compañera Aleida March, pudiendo aclararse algunos terminos y palabras que aparecieron como ilegibles.

Resultado del trabajo del autor, toda una vida consagrada al manejo sustentable de nuestros recursos naturales —tanto en el desarrollo de obras públicas como en el de las áreas naturales protegidas—,

El lector tiene en sus manos un muy valioso recurso, el cual brilla por su concisión y claridad. Se ofrece una guía que es útil, práctica y universal. Estructurada con una lógica nítida; dotada de precisas pautas y oportunas recomendaciones. Esta complementada, ademas, por ilustrativos ejemplos que ayudaran al lector a sacar buen provecho de este libro cualquiera que sea su condicion: ya sea iniciandose en las lides del ensayo o perfeccionando su escritura para hacerla mas sistematica y obtener mejores resultados. German Ramirez Garcia.

El Diccionario botánico de nombres vulgares del científico Juan Tomás Roig es una obra de obligada consulta para los profesionales y estudiosos de las plantas y los cultivos. Su primera edición fue realizada en el año 1945, posterior a esa fecha se realizaron otras ediciones, pero ya hacia mas de 20 año que no veia la luz este libro creado por ese sabio de todos los tiempos, obra que ha pasado a la posteridad como un clasico en el campo de la botanica.

El Diccionario botánico de nombres vulgares del científico Juan Tomás Roig es una obra de obligada consulta para los profesionales y estudiosos de las plantas y los cultivos. Su primera edición fue realizada en el año 1945, posterior a esa fecha se realizaron otras ediciones, pero ya hacia mas de 20 año que no veia la luz este libro creado por ese sabio de todos los tiempos, obra que ha pasado a la posteridad como un clasico en el campo de la botanica.

«Todas las canciones surgen en sueños, según los pueblosxavante. Se accede a las canciones despertando a los niños con la esperanza de escuchar una canción que podrían estar soñando.»En la esperada p