Roman Tschäppeler es experto en la gestión de nuevas tecnologías aplicadas al mundo de la comunicación y el marketing. Fundador del Kiosko de Comunicaciones Guzo, Tschäppeler también ejerce como consultor para empresas multinacionales.
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Most of us face the same questions every day: What do I want? And how can I get it? How can I live more happily and work more efficiently?A UK bestseller, The Decision Book distils into a single volume the fifty best decision-making models used on MBA courses and elsewhere that will help you tackle these important questions - from the well known (the Eisenhower matrix for time management) to the less familiar but equally useful (the Swiss Cheese model). It will even show you how to remember everything you will have learned by the end of it.Stylish and compact, this little black book is a powerful asset. Whether you need to plot a presentation, assess someones business idea or get to know yourself better, this unique guide will help you simplify any problem and take steps towards the right decision.
From the creators of the bestselling "The Decision Book" come fifty-two surprisingly simple explanations of our seemingly inexplicable world. How do you make your way in a world that is changing at an unprecedented rate? Why do we have less and less time? Why are some people unfaithful? How can our government act against threats before they happen? This book is about change - from the small and seemingly insignificant transitions in our day-to-day lives, to the big and almost incomprehensible shifts in human history. Drawing on expert advice and often complex theories, the authors of the bestselling "The Decision Book" present fifty-two simple and effective models to help us make sense of change in our world. Change is happening all around us, in every sphere from the personal and political to economics and the environment. In "The Change Book" you'll find models explaining the financial crisis, why biotechnology is the industry of the future and why cities are the new nations. Whether you're buying a new car, deciding who to vote for, or making an investment, this little black book will offer surprisingly simple explanations of our complicated world - and radically challenge some of your preconceived ideas.
«Conócete a ti mismo», dicta el aforismo griego. ¿Y cómo logramos conocernos a nosotros mismos? Preguntándonos todo aquello que nunca nos preguntamos porque nos parece absurdo, insignificante o, senc