Ebooks de economía, página 3 de 10

Step into the world of true influencethe kind that doesnt demand attention but effortlessly earns it. The Power of Presence Mastering the Art of Genuine Influence unveils how authentic leaders, inspiring communicators, and emotionally intelligent professionals captivate hearts and minds simply by being fully present.Through insightful strategies and real-world examples, youll learn how to project confidence without arrogance, listen with intention, and communicate with warmth that inspires cooperation and loyalty. This is not about tricks or tacticsits about understanding the emotional dynamics that make people feel seen, valued, and motivated to follow your lead.From building lasting trust in business to deepening personal relationships, every page helps you reshape how others perceive and respond to you. With practical exercises and proven mindset shifts, this book empowers you to connect on a level that transforms interactions into opportunities for influence and growth.Become the kind of person others naturally gravitate towardthe one whose presence speaks louder than words.

The ability to persuade is one of the most valuable skills in the modern world present in sales, leadership, communication, and marketing. In this e-book, you will discover how to apply the scientific principles of persuasion on a large scale, using techniques proven by social psychology, neuroscience, and human behavior. The Power of Mass Persuasion explains, clearly and objectively, how people make decisions, what truly influences their choices, and how to build messages that generate action, without manipulation. You will understand how mental triggers, emotional language, and authority building combine to shape perceptions and behaviors ethically and effectively. The content presents studies, examples, and practical applications in areas such as digital marketing, politics, business, and interpersonal relationships. Each chapter offers direct tools to apply immediately in campaigns, presentations, and negotiations. Mastering persuasion is mastering the art of communicating ideas that move people. Download the e-book The Power of Mass Persuasion now and discover how to transform scientific knowledge into real influence gaining attention, credibility, and results based on evidence and strategy.

Imagine achieving more by doing less. The 80/20 rule, or Pareto Principle, reveals that a small portion of your actions create the majority of your results. This book shows you how to harness that power to revolutionize your productivity, focus, and success.Through practical strategies, real-life examples, and easy-to-apply systems, youll discover how to identify high-impact tasks, eliminate wasted effort, and leverage your time for maximum returns. Learn to work smarter, not harderstreamlining your goals, decisions, and daily actions for exponential growth.Whether youre managing a business, building a career, or simply trying to regain control of your schedule, this book empowers you to direct your energy where it truly matters. Once you master the power edge, every hour counts, every choice compounds, and every goal becomes achievable.

You have skills, experience, and value to offer. Yet the right opportunities pass you by. Someone with less expertise lands the client you wanted. A peer gets the speaking invitation, the partnership, the visibility you deserve. The difference is not talent. It is personal branding, and you are likely making a critical mistake without realizing it.Most people either avoid personal branding entirely, thinking it requires fake self-promotion and constant attention-seeking, or they chase every social media trend and burn out trying to be everywhere. Both approaches fail. This book shows you the middle path: building a genuine, sustainable personal brand that actually attracts aligned opportunities without exhausting you or forcing you to become someone you are not.You will learn what a personal brand actually is beyond the buzzword, why it has become non-negotiable for career growth and business success, and how to audit your current online presence to spot where it is silently working against you. The book walks you through clarifying your unique positioning, so you stand out based on specific value and perspective, not generic skills everyone else claims. You will discover how to create content that showcases your expertise without becoming a full-time content creator, how to build platforms strategically instead of chasing trends, and how to maintain consistency across channels while protecting your energy.

Most bad decisions dont come from lack of intelligencethey come from failing to see consequences clearly. The Outcome Map Method gives you a simple, plain-language framework for visualizing possible results before you commit, helping you choose smarter paths with far less regret.Instead of abstract analysis, jargon, or overly complex models, youll learn how to break decisions into clean, conversational outcome lines anyone can understand. This method teaches you how to describe future scenarios in straightforward language, reveal hidden risks early, compare options without mental fog, and align choices with what actually matters. Youll also discover how to avoid emotional decision traps, how to map best-case and worst-case outcomes, and how to use consequence-driven thinking to guide teams, projects, and personal plans.Whether youre evaluating work decisions, life moves, opportunities, or trade-offs, this guide turns unclear moments into structured clarity. Practical, fast, and adaptable, it empowers you to think ahead with precisionnot anxiety.See the outcomes. Choose with clarity. Move forward confidently.

Starting a one-person business feels like freedom. No boss, no office politics, complete control. Then reality sets in. You are doing everything yourselfmarketing, sales, delivery, adminand the income barely covers your bills. You are working more hours than you ever did at a job, yet the business feels like a treadmill that never moves forward. This is the one-person business trap, and most solo entrepreneurs never escape it because they never learned the difference between being self-employed and building a business.The trap is not the one-person model itself. It is treating your business like a job where you are the employee, instead of a system that generates income even when you are not actively working. This book reveals why most solo businesses stall and shows you the exact framework used by successful one-person entrepreneurs who earn sustainable income without burning out or hiring a team.

Strong teams arent built by chancetheyre built by clear expectations that everyone understands and consistently follows. The Leadership Codeframe reveals the high-impact method used by elite managers to create team norms that actually stick: short rules, plain language, and consistent enforcement. No bloated policy manuals. No vague "values." No cultural slogans that collapse under stress. Just a clean, durable operating system teams can rely on.This book shows you how to design a minimal set of standards that improve communication, reduce friction, and increase accountability across any work environment. Youll learn how to strip away ambiguity, create rules people remember, install behavioral anchors that sustain performance, and enforce expectations without drama or escalation.Perfect for new leaders, experienced managers, and anyone responsible for team performance, this guide replaces guesswork with clarity and structure. When norms are simple and consistently applied, teams move faster, trust each other more, and operate with far less friction.

Success is not luckit is governed by laws you can learn and apply.In this foundational work, Napoleon Hill distills decades of study with the worlds most successful leaders into a clear philosophy of achievement. From building self-confidence and discipline to mastering goals, influence, and persistence, The Law of Success reveals how thought, habit, and purpose combine to shape extraordinary results.Regarded as "the cornerstone of modern success literature," this book laid the groundwork for Think and Grow Rich and has guided entrepreneurs, leaders, and visionaries for generations. Its principles are practical, timeless, and designed to be applied in real life.If youre ready to take control of your mindset, unlock your potential, and build success with intention, this classic provides the framework.Open the bookand begin applying the laws that turn ambition into achievement.

The most powerful online earners arent always the loudesttheyre the ones who build systems that work even when theyre not watching. This book unveils the philosophy and strategy behind constructing a silent, self-operating online income engine designed for professionals who value autonomy, privacy, and strategic leverage.Youll explore how to engineer hands-off digital workflows, develop scalable assets, and create controlled environments where money flows without constant oversight or public presence. Rather than hype or noise, this guide focuses on intentional design, disciplined execution, and the empowering mindset that drives long-term digital independence.For experts seeking inspiration with substance, this book shows how mastering silence, structure, and smart automation becomes the gateway to a truly liberated online empire.

Vague goals create vague results. SMART goalsSpecific, Measurable, Achievable, Relevant, and Time-boundtransform wishful thinking into a clear roadmap for success. This book unveils the science behind why SMART goals work and teaches you how to craft objectives that stick, motivate, and deliver real outcomes.Drawing from behavioral psychology, neuroscience, and proven business strategies, youll learn how to break down big dreams into actionable milestones, track progress with precision, and stay accountable throughout your journey. Discover how to avoid common goal-setting pitfalls, adjust course when needed, and build momentum through early wins.Filled with templates, real-world case studies, and strategic frameworks, this guide equips you with the exact methodology used by top performers across every field. Stop setting goals that fade. Start building a legacy of achievement through intelligent, intentional planning.

Freelancing feels like the ultimate escape plan. Work your own hours, choose your clients, build freedom. Then reality hits. You land your first project, but the pay is half what you expected. The second client disappears after one job. You are constantly hunting for work, staying up late to meet deadlines, and earning less than you made at your day job. This is the freelancing trap, and most people fall into it without realizing they are caught until it is too late.The trap is not the concept of freelancing itself. It is starting without a business system, competing on price instead of value, and treating each project as isolated work instead of building a sustainable income stream. This book shows you how to avoid that path entirely and instead build a freelancing side gig that actually works.You will learn how to choose a freelance service that fits your skills and schedule, how to set up your business without overcomplicating it, and how to position yourself so clients perceive real value in what you offer. The book walks you through creating a simple portfolio or profile that converts, writing proposals that win contracts consistently, and pricing your work so you earn respect and real money. You will discover the client management strategies that separate thriving freelancers from exhausted ones, how to handle difficult situations professionally, and why saying "no" to the wrong clients is your secret weapon.

Great investors arent gamblerstheyre thinkers. The Discipline of Value Mastering the Principles of Wise Investing reveals the timeless philosophy behind steady, intelligent wealth building through rational analysis and disciplined decision-making.Rooted in classic investment wisdom yet relevant to todays markets, this book teaches how to balance opportunity with risk, emotion with logic, and ambition with patience. Youll learn how to identify undervalued assets, avoid speculative traps, and cultivate the mindset of a true investor rather than a short-term trader.Perfect for students of finance and economics, it provides a clear framework for evaluating businesses, understanding intrinsic value, and achieving consistent, long-term returns. This isnt about timing the marketits about mastering temperament, research, and trust in sound principles.Because the smartest investment you can make is not in stocksits in discipline.

Great leaders dont start with a productthey start with a purpose. The Core of Inspiration Leading with Purpose That Moves People to Act reveals how clarity of vision and authenticity of message ignite passion, build trust, and inspire others to take action.This book explores the power of leading and communicating from the inside outbeginning with your "why," the belief that defines your cause and gives meaning to your mission. Youll learn how visionary leaders and organizations use this principle to attract loyal customers, build unified teams, and create movements that endure.Designed for teachers, coaches, and mentors guiding the next generation of changemakers, this book bridges leadership and marketing to show how influence is born from integrity and conviction. It provides frameworks for discovering your purpose, crafting authentic messages, and communicating with emotional clarity.Because people dont buy what you dothey believe in why you do it.

When unexpected events hit, most people react impulsivelypanicking, freezing, or leaping into the wrong decision. The Calm Pivot Protocol teaches a precise, battle-tested process for navigating surprises with steady judgment, fast reasoning, and clear communication. Instead of being overwhelmed by the unknown, youll learn how to pause effectively, orient to reality, choose the smartest next step, and communicate with authority.This book breaks down the mental mechanics behind surprise eventswhy they disrupt thinking, how to restore clarity in seconds, and how to prevent emotional reactions from steering the moment. Youll discover micro-habits that sharpen attention, a structured evaluation method for fast decision-making, and communication patterns that keep teams aligned even when everything shifts suddenly.Built for leaders, operators, professionals, and anyone who encounters unpredictable situations, this framework empowers you to stay grounded while others spiral. With its practical guidance and clean, repeatable steps, youll walk into every unexpected moment with confidence and walk out having made the right call.Surprises dont have to derail you. Master the protocol that turns sudden shifts into strategic advantage.

The age of predictable careers and stable job paths is dissolving rapidly. Automation, AI reasoning systems, and machine-driven workflows are transforming the global workforce at a speed never seen before. This book offers an educational, future-focused explanation of what comes nextand how to prepare learners for a dramatically different economic landscape.Youll discover how automation reshapes industries, why certain skill sets are fading, and which emerging competencies will define opportunity in the decades ahead. Designed for teachers, mentors, and anyone guiding others through change, this book breaks down complex technological shifts into clear, understandable frameworks.It provides insight into new work models, adaptive learning pathways, and the mindset required to stay relevant in an environment where traditional jobs no longer form the backbone of society. The future belongs to those who evolve deliberatelythis guide shows how to teach that evolution.

Success doesnt come from willpowerit comes from architecture. The Architecture of Behavior Rewiring the Mind for Lasting Success reveals the neuroscience behind how habits form, why they persist, and how they can be consciously redesigned to drive peak performance in both life and business.Drawing on cutting-edge behavioral research, this book explores the invisible loops that govern decisions and the cues that shape motivation. Youll discover how to decode your personal "habit blueprint," replace destructive cycles with empowering ones, and create systems that sustain focus, discipline, and momentum.Designed for professionals and experts seeking measurable results, this guide bridges theory and applicationshowing how small behavioral adjustments produce exponential impact. Whether optimizing a team, scaling a business, or elevating your personal routines, this is your roadmap to mastering the psychology of consistent achievement.Once you understand the architecture of behavior, success stops being accidentalit becomes automatic.

Most notes get written. Almost none get used.The Actionable Notes Blueprint gives you a precise, repeatable writing system for turning messy conversations into clean, structured notes that drive real action. No more vague bullets. No more "What did we decide?" No more guessing who owns what. This guide shows you how to capture the decision, the owner, and the date in a format so clear it becomes the default source of truth for everyone involved.Inside, youll learn how to distill discussions into crisp summaries, extract commitments without sounding pushy, and format information so its immediately usable by busy teams. Youll discover how to avoid the common traps that make notes confusingburied actions, unclear pronouns, missing contextand how to transform chaos into clarity within minutes.Whether youre documenting meetings, calls, workshops, or rapid-fire conversations, this system ensures your notes move work forward instead of sitting forgotten in a folder. Practical, fast, and easy to adopt, it helps you build trust by always capturing what actually matters.Write notes that guide. Notes that clarify. Notes people rely on.

Com uma abordagem prática e aprofundada, Teorias e Práticas em Gestão foi criado para proporcionar aos leitores uma compreensão sólida das principais teorias e técnicas de gestão. Da administração cl

"Escribir sobre sustentabilidad en tiempos actuales es un triple desafío: 1) intelectual, porque parecería ser que ya todo está dicho; 2) de contexto, porque el largo plazo que demandan las iniciativas choca con la velocidad del cambio, la volatilidad de las coyunturas y la imprevisibilidad de los contextos; y 3) de prospectiva, porque es necesario salir de los textos que sobre diagnostican para pasar a plantear prospectivas desafiantes desde los planes de accion.Sin embargo, Miguel Ratto y Santiago Fernandez Valenti recogen el guante y se baten a duelo con la incertidumbre, la obviedad y la zona de confort. Este libro es testimonio de que salieron airosos de la contienda" (Carlos March, director de Futuro de la Fundacion Avina). "Sustent(H)abilidad es un libro autentico y profundo. Conecta, conceptualiza, y concretiza en cada uno de sus capitulos. Su lectura nos hace tomar conciencia. Es un anclaje y un acelerador a la vez. Este oximoron no es menor. Mezcla el anclaje de conceptos, ideas, procesos, practicas, datos de investigaciones, aportes de organizaciones especializadas, experiencias y conclusiones, con un verdadero acelerador que es el constante llamado a la accion. De hecho, nos presentan un modelo de trabajo solvente, concreto, coherente y accionable. Desafian el statu quo y proponen un nuevo liderazgo para la sustentabilidad" (Gabriel Paradiso, fundador de Umana y autor del bestseller Feedback Consciente). "En este libro, Miguel y Santiago nos ofrecen un manual, una hoja de ruta clave para abandonar el modelo lineal y abrazar la gestion estrategica de la Sustent(H)abilidad. Con enfoque sistemico y casos reales, traduce principios circulares en acciones concretas. No es discurso, es transformacion. Una herramienta esencial para liderar con impacto el futuro posible" (Martin Pais, coordinador Academico de la Diplomatura en Economia Circular de UTN FRD).

In Struggles and Triumphs, P. T. Barnum the celebrated showman, entrepreneur, and pioneer of modern entertainment offers an intimate and vivid account of a life shaped by bold ambition, relentless creativity, and unexpected hardship. With an engaging, candid voice, Barnum recounts his early ventures, spectacular failures, daring risks, and the victories that led him to transform popular entertainment in the nineteenth century.Through lively anecdotes, readers witness the origins of his fascination with the unusual, his ability to turn public curiosity into grand spectacles, and his talent for converting financial and personal challenges into fresh opportunities.Beyond the legend of circus tents and sensational attractions, Barnum reveals a practical thinker, a champion of perseverance, and a critic of complacency. His story is both a portrait of an era and an invitation to view life as a stage where ingenuity and resilience can reshape ones destiny.This modern edition revisits his classic autobiography with renewed appreciation, celebrating the humor, ambition, and humanity that made Barnum an unforgettable cultural icon.