eBooks de Administración y dirección empresarial, página 2 de 4

From the son of humble farmers to the founder and leader of the largest law firm in Latin America, Nelson Wilians defies all odds in "Not Madness. Courage! Communication and Marketing for Lawyers (and for Everyone)", published by Literare Books International.This book is not meant to be an academic treatise, but rather an awakening for students and young professionals from all fields a call to action to prevent them from becoming a lost generation.In the first part of the book, Nelson Wilians shares his inspiring journey, revealing how he became a reference in the legal world by overcoming adversity. In the second part, Hiram Baroli, a marketing professor in postgraduate and MBA programs at FGV, explores both the conceptual and practical use of social media and marketing strategies.The work highlights the gap between the realities of legal practice and the rules that govern the profession, as well as the discrepancy between newly graduated lawyers and the professionals demanded by the market. "Not Madness. Courage!" is not a biography, but rather a living resume of Nelsons journey offering insights and guidance for law students and young professionals.This book brings together years of concepts, actions, philosophies, and achievements that have led to a prosperous and fulfilling career. It also sheds light on the social commitment of Nelson Wilians law firm, which has become the largest provider of pro bono services for people in vulnerable situations across Brazil through the Nelson Wilians Institute.

Marque o mundo com propósitoNo sexto volume da série Encontre Sua Marca, você é convidado a dar um passo além da imagem: a construir uma marca pessoal sustentável, com propósito, autenticidade e impa

Como uma tecnologia originalmente criada para transações financeiras pode transformar a forma como o Estado se relaciona com o cidadão?Este livro apresenta uma análise clara e aprofundada sobre o pot

Wealth is not a matter of luck its a matter of wisdom.In The Richest Man in Babylon, George S. Clason reveals the ancient secrets of prosperity through simple yet powerful parables set in the great city of Babylon the cradle of financial success.Through the stories of merchants, traders, and wise men, readers learn the eternal laws of money how to earn it, save it, invest it, and multiply it.From the humble beginnings of Arkad, once a poor scribe who became the richest man in Babylon, to the practical lessons on debt, opportunity, and discipline, this classic teaches that wealth begins with mindset, not income.Written in clear, inspiring language, The Richest Man in Babylon has guided millions toward financial independence and personal growth. Its principles of saving a portion of all you earn, making money work for you, and guarding it wisely remain as relevant today as they were 4,000 years ago. Click "Buy Now" and unlock The Richest Man in Babylon the timeless guide to building wealth, achieving freedom, and mastering the art of money.

Os 15 Ps da Inovação, de Ricardo B. Ramos, é um guia prático e acessível para empresas que desejam inovar com os recursos que já possuem. Com uma metodologia inédita baseada em 15 pilares estratégico

Rodrigo Tetti Garcia parte, para escrever essa obra, de 35 anos de experiência como diretor e consultor de grandes empresas e um propósito pessoal muito claro: Evitar e prevenir que 2.700 empresas no

Innovation isnt about getting it perfectits about getting it proven. The Cycle of Creation Mastering Innovation Through Rapid Experimentation distills the essence of modern entrepreneurship: speed, validation, and intelligent iteration.This book unveils how successful startups and innovators build products that people truly wantby testing fast, measuring what matters, and learning continuously. Youll discover the secrets behind adaptive business models, data-driven decision-making, and the mindset that embraces failure as feedback, not defeat.Tailored for creators, inventors, and hobbyists venturing into entrepreneurship, this guide provides a hands-on roadmap for turning ideas into viable products through small, calculated experiments. Learn to replace guesswork with evidence, minimize waste, and accelerate innovation cycles.Whether launching a new business or refining an existing one, The Cycle of Creation gives you the principles and practical tools to innovate smarter and succeed faster.

True progress doesnt come from imitationits born from invention. The Genesis of Innovation Creating Value Where None Existed Before is a guide for ambitious entrepreneurs and forward-thinking students who want to shape the future rather than compete in the past.This book reveals how breakthrough ideas emerge, how monopolies are built ethically through unique value creation, and why the greatest companies focus not on competition but on originality. Youll explore the mindset of visionary founders who build products that redefine industriesand the principles that turn early-stage chaos into scalable growth.With insight into market psychology, product design, and strategic differentiation, this work helps readers develop the confidence to think independently and act decisively. Its not just about startupsits about starting revolutions.For students of entrepreneurship and innovation, The Genesis of Innovation is both a roadmap and a rallying cry: stop copying, start creating.

Work isnt about hoursits about results. The Freedom Formula Redesigning Work to Create Wealth and Live Fully reveals the mindset and methods of the "new rich," who use systems, automation, and strategic focus to replace busyness with genuine freedom.This book challenges the traditional career model and shows how to restructure your income, time, and priorities to build a life designed around meaning, adventure, and independence. Youll learn how to identify your highest-value tasks, delegate or automate the rest, and create sustainable income streams that give you control of your timenot the other way around.Packed with practical strategies, digital tools, and real-world examples, this guide helps entrepreneurs and ambitious professionals escape the 9-to-5 cycle and craft a business that supports their ideal lifestyle.If youve ever dreamed of living more and working less, The Freedom Formula is your blueprint for designing a life without limits.

Great leaders dont rely on luckthey rely on principles. The Architecture of Wisdom Building Systems That Lead With Clarity and Truth explores the frameworks and disciplines behind truly effective leadership and decision-making.Drawing from insights used to shape some of the worlds most successful organizations, this book reveals how radical transparency, honest communication, and evidence-based thinking can transform not just businesses, but the people who run them. Youll learn how to create a culture of accountability, refine your judgment, and build systems that prioritize clarity over comfort.Designed for professionals and executives seeking to elevate their thinking, it offers practical methods to align values with actions and make decisions that endure. More than management theory, its a philosophy of work and lifea model for leading with integrity, logic, and authenticity in every choice you make.When principles guide your path, leadership becomes not an act of control, but a practice of truth.

Success in entrepreneurship isnt luckits structure. The Framework of Creation Turning Bold Ideas Into Scalable Success offers a complete, actionable roadmap for transforming great ideas into real-world ventures that last.Built on the foundation of disciplined execution, this book breaks down the entrepreneurial process into clear, methodical stepsfrom identifying the right customer to building, testing, and scaling the perfect product. Youll learn how to validate markets, measure traction, and refine strategy using data-driven precision.Ideal for professionals, founders, and business strategists, this guide replaces chaos with clarity and creativity with control. It bridges innovation and practicalityteaching how to bring order to the unpredictable journey of startup growth without losing entrepreneurial spirit.If youre ready to go beyond inspiration and into execution, The Framework of Creation gives you the tools to move from concept to company with purpose and power.

Most businesses work for revenuegreat businesses work for profit. The Profit Equation Mastering Cash Flow to Build a Business That Thrives reveals a practical, proven method for transforming the way entrepreneurs handle money, ensuring profitability from day one.Instead of waiting for profit to appear at the end of the financial year, this system flips the formulataking profit first and forcing expenses to align with disciplined priorities. Youll learn how to allocate cash strategically, manage operational costs efficiently, and design a business that grows sustainably without financial stress.Written for entrepreneurs and small business owners, this informative guide bridges accounting with mindsetempowering readers to control their cash flow, eliminate waste, and build a resilient, self-sustaining enterprise.Profit shouldnt be a surpriseit should be the plan.

Extraordinary success doesnt come from doing everythingit comes from mastering one thing. The Focus Effect That Changes Everything reveals the powerful principle behind elite performance: that clarity and precision, not busyness, produce the biggest results.Designed for professionals and high-achievers who juggle countless demands, this book teaches how to find your most impactful taskthe one action that drives all others forwardand protect it with ruthless focus. Youll learn how to silence distractions, simplify decision-making, and align your goals with what truly matters.Backed by timeless strategies and modern behavioral science, this book offers a proven path to achieving more by doing lessbut with purpose. When everything seems important, focus becomes your greatest advantage.Stop scattering your effort. Start directing your energy. And watch as one focused decision transforms every result in your life and work.

Success isnt about doing moreits about doing what matters most. The Power of Doing Only What Matters reveals the disciplined art of focus: how to eliminate the trivial many and master the vital few that create real progress.Built for entrepreneurs, creators, and driven professionals, this book is a practical philosophy for simplifying your workload and amplifying your results. Youll learn how to say no with confidence, identify what truly moves the needle, and reclaim time for deep, meaningful work.Instead of chasing endless to-do lists, youll discover how to design a life where every decision aligns with your purpose. Its not about being busierits about being intentional.In a world that rewards hustle, clarity becomes your greatest competitive edge.Do less, but better. And watch how much more you actually achieve.

Greatness isnt an accidentits engineered through discipline, purpose, and leadership. The Momentum Principle Transforming Leadership from Ordinary to Exceptional reveals how visionary leaders and organizations break through mediocrity to achieve sustained excellence.Drawing from extensive case studies and behavioral insights, this book explores the essential qualities that define high-performing teamsclarity of purpose, accountability, consistency, and a shared culture of disciplined execution. It shows how leadership is not about charisma or quick wins, but about building systems that last and people who believe.Designed for teachers, trainers, and business educators, this work offers a structured understanding of what makes good companiesand good individualsbecome great. Each chapter provides real-world examples, leadership frameworks, and exercises to help readers apply these principles in classrooms, organizations, and personal growth.Because greatness is not a moment of luckits the outcome of intentional, consistent action.

Some dreams come with wheels and a menu.Rolling Start is your upbeat, practical guide to launching a food truck without the overwhelm. Written for first-time entrepreneurs and culinary dreamers, it walks you through every stage of the journey from your first idea to serving your first happy customer in a friendly, stress-free way.This isnt another "business textbook." Its a hands-on field guide filled with real-world tips, clear checklists, and encouraging advice designed for people who want to make great food and a great living. Whether your passion is tacos, ice cream, or artisan coffee, this book will help you turn your concept into a sustainable, joy-filled business on the move.

Every decision tells a storyone written by two minds. The Dual Mind Understanding How Intuition and Logic Shape Every Decision unveils the fascinating science behind how humans think, act, and choose, revealing the constant dialogue between instinct and analysis that drives every moment of judgment.Through groundbreaking psychological research and real-world examples, this book explores how quick, intuitive reactions (System 1) often clash with deliberate, logical reasoning (System 2)and how recognizing this tension can dramatically improve decisions in business, relationships, and life.Designed for students and lifelong learners of psychology, economics, and behavioral science, this research-driven guide shows how biases distort perception and how awareness restores clarity. Learn how to think smarter, question deeper, and make decisions that align with truth instead of impulse.When you understand how your mind works, every choice becomes a chance to master it.

What if every conversationbusiness deal, salary talk, or even family disagreementcould end in your favor without force, pressure, or manipulation? Words That Win Without War pulls back the curtain on the human psychology of negotiation, revealing the secrets once reserved for elite FBI hostage negotiators.This book transforms the way you communicate under pressure. Youll learn why logic fails when emotions rise, how to disarm anyone with empathy, and how to guide conversations so that both sides feel theyve won. Through gripping real-world scenarios and battle-tested strategies, youll uncover the subtle power of tone, timing, and trust in achieving impossible outcomes.Whether youre closing million-dollar deals, leading a team, or navigating tough personal situations, these methods will teach you to read emotions like a mapand respond with calm, confident control.Its not about being the loudest voice in the room. Its about being the one who listens the smartest.

Cake-Sized Meetings transforms the way you think about teamwork, productivity, and communication. Say goodbye to long, draining meetings that eat up your dayand hello to short, sharp, energizing sessions that deliver deliciously productive results. This cheerful and practical book shows you how to lead and participate in meetings that are so efficient, youll have time left for actual cake.In todays fast-moving world, attention is the new currency. Endless updates and circular discussions dont just waste timethey drain motivation and creativity. Inside these pages, youll discover simple, fun, and high-impact frameworks for reshaping how your team connects and gets things done. Youll learn how to:

Stop killing great ideas in meetingsand start building them. Idea Flow unlocks the secret to fearless, productive brainstorming using improv-inspired collaboration tools that ignite creativity, respect every voice, and generate results fast.Based on the celebrated "Yes-And" principle from improvisational theater, this book reimagines how teams communicate, co-create, and innovate together. Instead of competing to be heard, participants learn to build on one anothers ideas, creating an unstoppable current of shared brilliance.