If Paul Rand was the most influential American graphic designer of the twentieth century then Paul Rand A Designer s Art is the most important on his work A comprehensive collection of his most important and best known designs A Designer s Art gives unique insight into Rand s design process and theory This new edition of Rand s classic monograph long unavailable meticulously re creates the graphic quality of the original It includes more than two hundred illustrations and twenty seven essays and a new afterword by Steven Heller This book is required reading for anybody interested in modern design