📗 Libro en inglés START WITH WHY: 15TH ANNIVERSARY EDITION: HOW GREAT LEADERS INSPIRE EVERYONE TO TAKE ACTION
PENGUIN - 9781405977593
Sinopsis de START WITH WHY: 15TH ANNIVERSARY EDITION: HOW GREAT LEADERS INSPIRE EVERYONE TO TAKE ACTION
One of the most incredible thinkers of our time,' Steven Bartlett, podcaster and author of Diary of a CEO
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Simon Sinek's iconic global bestseller has sold more than three million copies by asking a simple fundamental question:
Why are some people and organisations more innovative, more influential, and more profitable than others?
The answer to why is another why. Leaders like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with a WHY. They realized that people won't truly buy into an idea, a movement, a product or a service until they understand the WHY behind it.
With a new foreword, and updates throughout – like the importance of holding onto our WHY in a social media obsessed world - this 15th anniversary edition celebrates the simple but transformative idea that leads people to inspire greatness.
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Simon Sinek's iconic global bestseller has sold more than three million copies by asking a simple fundamental question:
Why are some people and organisations more innovative, more influential, and more profitable than others?
The answer to why is another why. Leaders like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with a WHY. They realized that people won't truly buy into an idea, a movement, a product or a service until they understand the WHY behind it.
With a new foreword, and updates throughout – like the importance of holding onto our WHY in a social media obsessed world - this 15th anniversary edition celebrates the simple but transformative idea that leads people to inspire greatness.
Ficha técnica
Editorial: Penguin
ISBN: 9781405977593
Idioma: Inglés
Encuadernación: Tapa blanda
Fecha de lanzamiento: 15/05/2025
Especificaciones del producto
Escrito por Simon Sinek
Simon Sinek (Wimblendon, 1973). Es profesor de Comunicación Estratégica en la Universidad de Columbia (NuevaYork). Conocido como el desarrollador del modelo de liderazgo llamado «Circulo deOro» (The Golden Circle), ha impartido conferencias en agencias gubernamentales, a líderes empresariales y políticos, ya compañías exitosas de todo el mundo como Microsoft, SAP, Intel o 3M. Colabora con diversos medios de comunicacióncomo The New York Times, Wall Street Journal, The Washington Post o Huffingston Post.
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