Libros de Moda, página 27 de 106

Figura clave en la industria de la moda, el comprador de moda es el nexo de unión entre el diseñador y el minorista. En una tienda pequeña sus tareas pueden limitarse a adquirir los artículos adecuados para un target especifico, pero a gran escala el comprador de moda participa en los procesos de planificacion, diseño y desarrollo de producto. Es una profesion poderosa, no exenta de glamour y autoridad, que se mueve a medio camino entre el desarrollo creativo y la gestion empresarial.Este libro explica en detalle las actividades, los procesos de trabajo y los distintos perfiles que intervienen en la compra profesional de moda. En su vertiente creativa, el comprador de moda adquiere o planifica gamas en estrecha colaboracion con el equipo de diseño y los servicios de prediccion de tendencias. En su vertiente empresarial, establece y gestiona las relaciones con los proveedores y edita y controla las gamas de producto de cada temporada, lo que implica tener una solida formacion en marketing y gestion empresarial. El equipo de compras, integrado por el comprador y sus diversos tecnicos asistentes y ayudantes, se nos presenta, en suma, como el eje vertebrador donde negocio y creatividad confluyen.Con la ayuda de numerosas ilustraciones, entrevistas con profesionales de reconocido prestigio y casos practicos extraidos directamente de situaciones reales, este manual proporciona una introduccion clara y directa a uno de los sectores profesionales estrategicos de la industria de la moda.

Promoción de moda es una introducción práctica a todos aquellos recursos y técnicas que pueden utilizarse para promocionar una marca de moda en la era 2.0. Tomando el desarrollo del concepto de marca como punto de partida para cualquier campaña, el libro repasa cada uno de los ámbitos donde puede tener lugar una acción promocional: desde los más tradicionales como el márketing, las relaciones públicas, los medios de comunicación y las imágenes promocionales, hasta el periodismo digital, las redes sociales y las colaboraciones con otros sectores. Así, Gwyneth Moore recopila la ingente amalgama de técnicas de promoción que entran en juego en el sector de la moda —como los desfiles de pasarela, las jornadas de prensa, el branding colateral, las aplicaciones para iPad, las páginas de Facebook y Twitter, o el urban blogging— para explicar las especificidades de cada una de ellas, y reubicarlas en el contexto de la promoción de moda en su conjunto. Además de un manual introductorio, los estudiantes y profesionales júnior encontrarán en estas páginas un libro de consulta práctico y directo para planificar una campaña específica y elegir las acciones más adecuadas a cada proyecto.

J J Pizzuto s Fabric Science Swatch Kit 12th Edition reinforces the study of textiles for students in courses such as Fashion Design Fashion Business Merchandising Fashion Retailing Interior Design Textile Surface Design Textile and Apparel Product Development and Textile Production Management The kit contains 114 2 x 3 fabric samples a fabric key 32 special assignments heavy weight sample sheets to mount and analyze fabrics and a pick glass all contained in a three ring binder The swatches are organized in the order in which they are covered in the text fibers yarns weaves knits dyeing printing and finishes Swatches represent the types of fabrics currently available to fashion and interior designers in the field making this resource an excellent addition to any professional library Key Features Include The text contains instructions and video tutorials that take students through the process of assembling their swatch kit and using a pick glass A Fabric Key identifies the swatches by number and fabric name description and fiber content Assignments are designed to reinforce the text and classroom lectures and have been developed by FIT instructors to broaden students understanding of key concepts in textiles through hands on labs an

Dive headfirst into the world of knitting With Tom Daley as your coach learn everything you need to know to practise this versatile craft This dedicated knitting collection features fifteen patterns originally introduced in Tom s first book Made With Love now available specifically for knitting enthusiasts Whether you re a complete beginner or already have some experience you ll quickly pick up the essential skills with step by step photographs to help you master each project with ease Follow along with the masterclasses that accompany the patterns which range from stylish clothing to cosy accessories and beautiful homewares Knit for yourself or create thoughtful gifts for loved ones Get Stitched has something for everyone

David Bowie Is now available in paperback Originally published to accompany the ground breaking exhibition at the V&A this is a revised edition of the only book to be granted access to Bowie s personal archive of performance costume ephemera and original artwork The book traces Bowie s career from its beginnings in London through the breakthroughs of Space Oddity and Ziggy Stardust and the Spiders from Mars and on to his impact on the larger international tradition of twentieth century avant garde art It presents a completely new perspective on his creative work and collaborations The David Bowie Centre at V&A East will allow new generations to explore the artist s continuing influence and inspiration through his recently secured archive of more than 80 000 objects This book is the perfect introduction to a unique collection

Creating sustainable fashion has never been more important Circular Fashion provides an accessible practical and holistic approach to this key topic for anyone studying fashion or who just loves clothes and wants to make better choices This introductory text to sustainability in fashion includes best practice case studies and profiles of companies such as Patagonia Veja Christopher Raeburn and Stella McCartney It begins with an overview of the fashion business tackling the issues of the linear production model of make use dispose before exploring the idea of the circular supply chain across all areas of the industry Circular Fashion is the must have book for students creatives and anyone passionate about sustainability and fashion A marvelous book that hits the target exactly It is written in a clear and organized manner It covers the history of materials in a storytelling manner that keeps the reader interest It is a broad based explanation in a nutshell of the whole move to Circularity Caroline Daniels Babson College This book matches what we cover in class and provides another perspective Melinda Adam University of the Incarnate Word

The new The Brand Bible series is dedicated exclusively to the most iconic handbag models from the most important designers Each bag is not only a fashion object but also a symbol of style and status With stunning photography and in depth insights into the creative vision behind the designs as well as anecdotes about the stars who made the bags famous this illustrated book series is a must have for any fashion enthusiast Hardly any handbag is as coveted as the Birkin or the Kelly Bag from Hermes In addition to these icons The Ultimate Guide to Hermes Bags also includes numerous other models from the traditional brand

Discover a fresh take on a traditional craft in this ultimate introduction to the art of constructing stylish wearables from punch needle This modern practical guide features 15 fashion forward projects aimed at both beginner and intermediate makers The rich history of this little known craft is uplifted alongside new techniques as Micah Clasper Torch demystifies the contemporary application of the art of Punch Needle to make a collection of accessories and wearables All the designs are bold and beautiful playing with texture and colour to add instant style to any wardrobe Packed with stunning lifestyle and fashion photography Micah will show you how to make designs to treasure by focusing on previously unexplored construction and finishing techniques The projects include shopper tote decorative collar tied crop top waistcoat and more Punch Needle Fashion showcases the design process and captures the essence of this accessible and versatile craft

Learn how to design and make your own patterns and sew with confidence from the team behind The Great British Sewing Bee Pattern Drafting will show you how to draft patterns so you can make clothes that suit your style and fit you perfectly with expert tips from the world of couture and costume making Starting with the basics this illustrated practical guide demystifies key terminology and shows you how to measure yourself accurately and all the essential kit you ll need Discover how to draft and adapt pattern blocks download the PDF patterns for a basic bodice trouser skirt and one piece sleeve to get started and put your new skills to the test The possibilities are endless as you discover how to make garments from scratch identify and solve common fit issues and embrace the joy of stitching your own clothes An indispensable reference for skilled sewers Pattern Drafting teaches you the art of creating dressmaking patterns with ease

A lavishly illustrated celebration of the most collectable vintage pieces from the world s most iconic fashion brands Luxury vintage clothing and accessories have avid collectors all over the world and interest in the vintage fashion market has never been greater Imagine being able to acquire a Birkin bag a Chanel 2 55 or a Kelly from the 1980s at an affordable price Imagine wearing a Hermes scarf the Chanel Premiere watch or one of the famous Louis Vuitton travel bags Would you be able to recognize these iconic pieces if you saw them on the street This elegant book highlights the most emblematic vintage pieces from throughout the 20th century and into the early 2000s You will learn their main characteristics their history their trademarks and their manufacturing secrets From handbags to scarves watches to dresses necklaces to shoes each element of these flagship pieces is deciphered and you will learn how and why they have become such sought after staples of haute couture Featured brands include Hermes Chanel Louis Vuitton Yves Saint Laurent Dior Valentino Tiffany & Co and more

If plants have shaped fashion s past couldn t they hold the secret to its future Vivid celebratory impassioned and angry The Nature of Fashion is an epic sweep through the history of how we learned to create clothing with plants revealing how textiles have transformed the human world and our natural landscape More than just a story about plant based fashion The Nature of Fashion chronicles the plant stewards obsessives innovators and profiteers who have shaped what we wear It is about the clash of worlds voracious exploitation and silenced voices about devotion passion blindness idealism greed and how clothing has separated us from nature Told through intimate vignettes into this past each person people group plant and place is a thread in the fabric of the book forging connections across place and time And like weaving as the story strands weave in and out the pattern slowly emerges As the centuries unfold we meet plants from every continent and understand the human stories of origin culture and community We see people and countries interact through trade conflict human and land exploitation and the age old struggle for riches and power The stories of yesterday find their echoes in today In every culture and every place each plant is

The Fashion Icons Quote Series is a series of gift books full of inspiring and fabulous quotes from fashion icons across the generations Words from a Fashion Icon Marilyn Monroe is a fully illustrated collection of quotes with Megan Hess iconic and hugely popular illustrations profiling one of fashion s most popular icons Bringing her trademark wit and warmth alongside her beloved illustrations this will be a unique insight into the key thoughts and moments surrounding Marilyn Monroe s life and her impact on the fashion industry

The Fashion Icons Quote Series is a series of gift books full of inspiring and fabulous quotes from fashion icons across the generations Words from a Fashion Icon Guccio Gucci is a fully illustrated collection of quotes with Megan Hess iconic and hugely popular illustrations profiling one of fashion s most popular icons Bringing her trademark wit and warmth alongside her beloved illustrations this will be a unique insight into the key thoughts and moments surrounding Guccio Gucci s life and his impact on fashion

Yves Saint Laurent s enduring impact on fashion and culture is explored through 70 of the fashion house s iconic pieces Joining the house of Dior at the age of just 18 it was obvious that this fashion upstart had a glorious career ahead of him Forged in the famous French house it wasn t long before YSL was launching his own boutique He reinvented women s wear and transformed it into daring pieces such as the Le Smoking tuxedo and the Saharienne safari jacket both instances of borrowing from menswear to create something bold striking and a little bit scandalous YSL championed the concept of ready to wear bringing high end fashion to a whole new audience His eponymous label created countless stunning garments and has been worn by both the famous and the infamous from Catherine Deneuve and Jerry Hall to Naomi Campbell and Charli XCX YSL is a true style icon whose genius is celebrated in this beautifully illustrated title

A tribute to icon Jane Birkin s timeless effortlessly chic style Jane Birkin is the epitome of bohemian chic and effortless beauty Diane von Furstenberg Jane Birkin was more than a fashion muse she was a cultural icon whose style defined an era and her legacy continues to influence new generations As the namesake of the legendary Hermes Birkin bag she brought an unstudied elegance to everything she wore making simplicity look sophisticated and effortlessly cool Arriving on the scene in the 60s with her tousled hair fringe and basket bag in hand Jane Birkin quickly captivated the worlds of music film and fashion with her bohemian charm and natural beauty But Jane Birkin s influence extended beyond her wardrobe She embodied a spirit of independence and authenticity often blending masculine and feminine pieces in ways that felt modern and unconstrained Jane Birkin Icon of Style pays tribute to her enduring impact and style with a curated collection of stunning photography fashion illustrations and intimate portraits This first of its kind visual celebration traces her evolution from British ingenue to international style icon and showcases the lasting imprint she left on the fashion world Whether you re a longtime admirer or discovering her for th