Preventa de eBooks de Psicología transpersonal

UN MAPA ESENCIAL PARA EXPLORAR Y COMPRENDER TU VERDADERO SEREl eneagrama es un campo de conocimiento muy útil para abordar una pregunta que los seres humanos llevamos haciéndonos desde hace milenios: ¿quienes somos realmente? A partir de su propia experiencia vital y sus estudios en este campo, Roberto Whyte nos revela los nueve patrones esenciales para descubrir nuestro verdadero yo y despojarnos de las mascaras que nos atrapan.A traves de un viaje personal que explora nuestros recuerdos de infancia y como han moldeado nuestra forma de ser, el autor nos guia en la identificacion y entendimiento de nuestro eneatipo. En estas paginas aprenderas sobre las caracteristicas de cada uno, que subtipo eres, sus fortalezas y debilidades, aquellos que mejor se complementan contigo y como influyen en nuestro trabajo, familia, relaciones de pareja y gestion del dinero.En pocas palabras, este libro no solo se presenta como una guia de autoconocimiento: es una invitacion a una transformacion personal profunda y perdurable, permitiendonos conocernos mas alla de la version idealizada que mostramos al mundo.

Tim & Eva have written a brilliant book. They explain to the reader the practical implications of behavioural science with light-hearted charm that will resonate with a broad range of readers. Richard Shotton, author of the international behavioural science bestseller The Choice FactoryAn accessible, fun and practical introduction to behavioural science, featuring insightful examples from the laboratory, advertising and marketing, as well as from daily life.How do house flies help save millions of euros? Presented with the image of a fly in toilet bowls in airports, cafes and other public places, men without realizing it aim better and splash less, thereby reducing loads of cleaning costs.In THE HOUSEFLY EFFECT behavioral scientist Eva van den Broek and advertising expert Tim den Heijer explain how to recognize The Housefly Effect (and many other effects) in our everyday lives and how we can use it to our advantage. Sometimes the smallest things can have a surprisingly large effect.We are not nearly as rational as wed like to think every day we overestimate our ability to resist temptation. Effective advertising experts use this to nudge us, making the most of our natural behaviour. In order to process the millions of decisions we make each day, our brains take shortcuts. We are fooled by drugs that dont contain active ingredients, traffic light buttons that arent connected, and the obsolete save feature in MS Word these are all examples of placebos that can be surprisingly reassuring. There are countless things that affect our behaviour: reward and punishment, beauty and attraction, and the human tendency to follow the crowd. This book offers an accessible, fun and practical introduction to behavioural science and features insightful examples from the laboratory, advertising, and marketing - as well as from daily life.